Market & Competitive Intelligence Platform
Market intelligence, competitive intelligence, market research and analyzis practitioners, experts, consultants and scholars meet at Markintell.com to exchange intelligence expertise, advice and experience.
Competitive Intelligence Practitioners
Articles, learning material, techniques, documents, presentations and much more in Markintell’s blogs, forums and membership sections. Case studies, conferences and workshops are being discussed and shared. Old buddies meet beyond conference and summit gatherings (which are reviewed here at Markintell as well). Find related events for competitive intelligence professionals, browse and exchange competitive intelligence and market research career opportunities and discuss tools and services.
Experts in Market Research, Analysis and Competitive Intelligence
Active contributions and introductions of vendor capabilities. Partners to the competitive intelligence community share their wisdom with scholars and association members.
Resources and tools for the Market & Competitive Intelligence Professional
Business intelligence glossary, market analysis tools and market research reports are accessible here as well as White Papers by the Global Intelligence Alliance and other experts. Studies and surveys should support your professional efforts as an intelligence professional as well.
What’s New at Markintell.com?
Subscribe to the Markintell.com home page RSS feed (chose the most suitable format below) to stay informed on major updates and news:
Intelligence Vendor and Partner Management Templates
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In order to achieve economy of scale with intelligence suppiers, information providers and other partners it is important to manage partnerships and external business relations professionally.
Markintell.com offers another great tool kit to manage competitive intelligence vendors. A vendor request for information form template and a vendor database template will help you to arrange for a professional intelligence supplier procurement process.
Please feel free to add your experience and comments to that new section.
Markintell membership: New, simplified membership: ALL FREE!
MarkIntell.com
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With immediate effect Markintell.com has simplified its membership offering: there is only one flat membership anymore ALL FREE!
The new, simplified subscription and membership reduces complexity and provides a flat level of highest engagement of all members now. The free access behind the membership subscription offers read and write access for all competitive intelligence forums and blogs at Markintell.com.
Also: securing the high quality content and value of the competitive intelligence community here at Markintell.com is key to the sustained success of the site. It has become much easier now to administer contributions in a way most beneficial to all Markintell members and public users.
Become a member to Markintell - the competitive intelligence professional’s exchange platform now.
New Conference and Summit Announcement Board
MarkIntell.com
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In the new Competitive Intelligence Conference and Summit Announcement Board you can find pre-announcements and call for spaekers, papers as well as exhibitors to major CI conferences and summits.
The new competitive intelligence conference and event announcement area starts with a call for papers and speakers for 2008 European Competitive Intelligence Summit, October 20-24, Rome (Italy).
If you want to be informed about upcoming events you can just subscribe to the RSS feed of Markintell.com or as a member simply subscribe to the new content area using the subscription button when logged in and after navigating to the page.
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Market Research & Competitive Intelligence Terminology Overview
From the Business Intelligence Glossary by Vernon Prior
Market intelligence concerns the attitudes, opinions, behavior, and needs of individuals and organizations within the context of their economic, environmental, social, and everyday activities.
Competitive intelligence is a systematic and ethical programme for gathering, analysing, and managing any combination of Data, Information, and Knowledge concerning the Business environment in which a company operates that, when acted upon, will confer a significant Competitive advantage or enable sound decisions to be made. Its primary role is Strategic early warning.
Competitor intelligence is a subdivision of Business intelligence that concerns the current and proposed business activities of competitors.
Business intelligence is now widely accepted as being concerned with Information technology solutions for transforming the output from large Data collections into Intelligence; usually through the integration of sales, marketing, servicing, and support activities. Also loosely referred to as Customer relationship management, it covers such activities as Data mining and Enterprise reporting, and the associated software. Those involved in business intelligence tend to regard it as one aspect of Knowledge management. Systems based on such software were formerly known as Executive information systems.
Overview of intelligence definitions, click here…
Competitive intelligence is the process by which organizations gather and use information about products, customers, and competitors, for their short term and long term planning.
(http://en.wikipedia.org/wiki/Competitive_intelligence)
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A word from the site owner Jens Thieme: “I hope to be able to provide a valuable exchange platform to the global intelligence community. Please do not hesitate to contact me and (of course) contribute to Markintell frequently. Thank you and enjoy!
Jens’ personal blogs: Jens Thieme Deutsch, Jens Thieme English.