In the very complex global world of hierarchies, differing managerial styles and cultures as well as individual mentalities (oftentimes influenced by geo-political and economical dynamics) the Market & Competitive Intelligence department would be in need of a knowledgeable HR partner who can consult on the above variables whenever apparent, so it can be avoid/overcome to experience any cultural or other differences, pro-actively.

Thinking of gathering, sharing, delivering intelligence and internal knowledge - this is where it might be better to be prepared than sorry.

In return it might be in the company’s best interest to know that human resources advice is followed and such subjects handled socially and culturally responsible way. Moreover, partnering with HR should role model many initiatives where colleagues are exposed to rather dramatic change in behavior as global organizations have to adjust and change constantly.

In order to succeed with the intelligence process and avoid social or cultural difficulties and mistakes being made with the work force and management, it is advisable to team up with the human resources department. A firmly established liaison between Market & Competitive Intelligence professionals and human resources might be sufficient.