Competitive Intelligence Analysis and Techniques
Strategic instruments are the key in developing actionable intelligence from data and information. Over time a series of analytical techniques and methodologies have been developed that support various view points and end results of intelligence efforts. Thus helping to answer crucial strategic or defensive questions in key decision making processes.
SWOT Analysis. Definitions of SWOT profiling, SWOT intelligence analysis, SWOT tools, matrix, templates and utilities
Strengths, weaknesses, opportunities and threats analysis. SWOT analysis definitions, descriptions, SWOT templates, examples and explanations. SWOT profiling & analysis in market & competitive intelligence. Tools and utilities in support of final SWOT analysis. Winword templates, screen shots, PowerPoint slides and word files.
Porter’s Five (5) Forces Analysis to identify competitive opportunities and attractiveness in any industry or market
Michael Porter (Harvard, Competitive Strategy 1980) developed the so called 5 Five Forces Analysis model to better identify factors that shape the character of competition, to assess the structural attractiveness and business value of any industry and to pinpoint strengths and weaknesses in a company.
Five Forces Push Back Strategies
As much as Porter’s Five Forces model supports the thorough analysis of external factors impacting the immediate market and competitive environment as much will these five factors have to be addressed in proper counter measures.
PEST Analysis. A framework to identify external market factors to potential change
As an addition to Porter’s Five Forces model, competing organization in any market environment are likely to be planning changes to deal with external trends or shocks. PEST provides a framework for quick or thorough analysis.
Market Research Wizard - Competitive Intelligence and Product Sourcing Tool
How about you had a simple tool that would scour the millions of data records and industrry landscapes for you and provide immediate insight into demand, supply and competition information? Product sourcing and portfolio positioning made easy with the Market Research Wizard.