About the author: Jens Thieme

 

Jens Thieme is the Global Head of Market & Competitive Intelligence with Ciba - now part of BASF, Basel, Switzerland.

His blend of experience in leadership roles in Advertising & Marketing Communications, Electronic Communications, E-Business and Market Development over the 18 years with this company both in Europe and the U.S. has qualified him to improve the company’s intelligence strategy, systems, processes and infrastructure.

As the founder of MarkIntell.com and an active member of and contributor to SCIP and a member of the board of the Swiss Competitive Intelligence Association, Jens maintains a strong international collaboration with competitive intelligence professionals from a wide range of industries around the globe.